Over the last couple of months COVID-19’s impact in the economy has become major and we are in dire need to make sure we help small businesses around us to cope at this time. We all have a role to play to making sure this current pandemic doesn’t do too much damage.
At YD Agency we’ve put together some suggestions of ways we all can help our local businesses.
We hope you can take some nuggets from our lists as we are going to do now. We are offering 15% OFF our on all our services for the next few weeks. We hope you can take advantage of the discount we are offering as more than ever you do need our services to making sure your business gets the visibility it needs.
We hope we brought smiles 😁 to your faces. 💃🏽🎉 We are all in this together!
Do you feel our excitement? Sure you do. February started as a very interesting month at our HQ..hmmm that’s a story for another day but the real story is it’s been a gratifying month so far for us at YD Agency. Our very own hardworking goal-getter, Yetty D, the YD Agency mastermind graced the cover of a top newspaper in Nigeria, Leadership Newspaper. She is also the cover of Zivang magazine February edition. The icing on the cake is She also got to muse for Photographer extraordinaire Kola Oshalusi for Insigna studios Valentine’s AD Campaign. Trust us the shoot was Amazing!! See for yourself and let’s drop it here, she is available for AD Campaigns and endorsement deals if you’ve got the right figures ^_^.
In her interview with Leadership newspaper, Yetty D talks about where her inspiration comes from, which is proper understanding of the clients. She shares her journey of being a fashion designer, writer, producer, communications director and a PR guru. Highlighting the constraints in the Nigerian fashion industry, she shares the important factors of brand building, where she draws inspiration and why PR is necessary and different from branding.
Speaking with the Zivang team, Yetty shares her experiences on how she has been able to sustain a successful business in Nigeria, especially in a male-saturated industry. She also affirms that she always knew she had the entrepreneurial skills and how YD Agency came to be. She tells the team to expect her TV show in the works and Radio show on Africa Business Radio.
Be sure to grab copies of both publications today and get to know more about our cover star and YD Agency!
BALMORAL CONVENTION CENTER, FEDERAL PALACE HOTEL. VI.
The Fashions Finest Africa team isn’t relenting at ensuring that Fashions Finest Africa Epic Show 2018 brings nothing but the very best to the African fashion industry. In line with the runway show, exhibitions and prestigious awards, there would also be a conference where those that matter in the African Fashion Industry would be present.
The conference is set to hold on Friday, May 25, 2017 at the Balmoral Convention Centre, Federal Palace Hotel, Victoria Island, Lagos, from 9am to 3pm.
The conference being the opening activity of the Fashions Finest Africa Epic Show 2018 will hold with the theme: “How toIncrease Nigeria’s Participation in the Global Garment Production Industry”.
It will host fashion designers, fashion entrepreneurs, international and Nigerian Industry experts (public and private sector), experienced professionals academicians, analysts, development finance institutions and textile industry groups, among others.
Nigeria’s population is expected to be the 3rd largest globally by 2050, the necessity of ensuring attention in terms of policy formulation and implementation, appropriate investment, skill acquisition/ training is paid to the fashion, garment and textile industry “NOW” cannot be overemphasized.
The FFA Epic Show Conference presents an international platform that offers unparalleled opportunities for key stakeholders in the Textile and Fashion Industry to learn from;
The conference will feature keynote addresses, panel discussions, master classes, presentations and knowledge sharing.
Major policymakers and business leaders will engage with leading and aspiring/ ambitious Textile & Fashion Industry Stakeholders at Policy, Strategic & Tactical levels and disseminate Policy and Intervention Information to the right target.
We will ensure that there will be valuable and frank feedback that will help fine-tune MITI Interventions and contribute to achieving the government’s objective of diversifying and strengthening our economy via the Nigerian Fashion Industry.
The conference is a timely intervention focused on increasing textile and garment production in Nigeria thereby positioning and promoting home-grown fashion entrepreneurs for emerging opportunities in an increasingly globalised world. As Nigerian designers and fashion entrepreneurs gain increasing recognition across the world there is more than a compelling need for the local fashion production value chain to be strategically positioned to face the influx of global challengers.
Sign up today, this event will sell out! IT’S FREE!
As the Fashions Finest Africa Epic Show draws near the excitement is in the air as the organizers of the fashion weekend extravaganza make final touches to ensure that the event is one to remember.
The Epic Show is a three-day event running from Friday 25th May to Sunday 27th May 2018, at The Balmoral Convention Center, Federal Palace Hotel, Lagos.
Asides the runway show, exhibitions and conference; the Fashions Finest Africa team would be hosting the first and most prestigious all fashion awards in Nigeria. The essence of the awards is to celebrate those who have made a mark in the fashion industry.
From time immemorial a lot of people have changed the African fashion industry in many ways and the impact they make or have made have not been well recognised or appreciated. At Fashions Finest Africa we want this to change and this is why we have decided to debut the Fashions Finest Africa Awards.
There are 22 categories and 6 of the categories are open for people to cast their votes for who they think best fits while the remaining 16 categories would be properly vetted by our carefully selected judges whom have been selected based on their exploits in their chosen fields and they would choose the final winners.
The fashion extravaganza will kick off on Friday Morning with a Fashion conference where those who matter in the fashion industry and government will take on panel sessions, then later in the evening the prestigious Fashions Finest Awards will take place. We will also play hosts to Exhibitors and our marketplace vendors giving the opportunity to fashion lovers to shop till you drop. The fashion show will continue Saturday and Sunday featuring Student designers, New and Emerging designers and established designers out of Africa.
The business of photography press conference took place on the 6th of March 2018 at GET Arena, Victoria Island, Lagos. The press conference started at 11:30 AM and ended by 12:40 PM. Present at the press conference was Media houses, Photographers and a host of others. Panellists included KOLA OSHALUSI – A photographer and also the Convener of the conference. YETTY OGUNNUBI – CEO of YD Agency, in-charge of the PR for the Conference and the moderator of the Press Conference. GINA AMAMA of A white space creative Agency. EMMANUEL OYELEKE – Photographer. ROSELINE EKENIMOH – In charge of sponsorship for the BOP Conference.
The Convener of the conference, Kola Oshalusi spoke on how ‘’photography is more than just a side job, it’s a profession that can take care of people and their family expenses’’ which is the reason for the conference to help photographers monetize their craft. Emmanuel Oyeleke , one of the panellist, spoke on the different fields of photography and the various opportunities yet to be explored by photographers in Nigeria he will as be facilitating at the event in April.
The upcoming Business of Photography conference is an Insigna Media Initiative and is aimed at
bringing Photographers, photography manufacturing and servicing companies as well as photography retail businesses together under one roof to discuss, learn, exhibit, sell and buy everything photography.
The conference seeks to address the evolution of the photography sector from a business perspective. Facilitators such as KELECHI AMADI-OBI, TY BELLO, EMMANUEL OYELEKE, CHRISTOPHER OPUTA, BAYO OMOBORIOWO and a host of others will be there to share their wealth of experience.
The conference is scheduled to hold on the 24th of April 2018. From 9 AM to 9 PM at Landmark Center. Plot 2 & 3, Water Corporation Road, Victoria Island Annex, Eti-Osa, Oniru, Lagos. It promises to be an exciting and engaging event as there are lots of activities planned for the day.
Register for your FREE ticket HERE
The Lagos Theatre Festival (LTF) 2018 is set to hold from February 27 till March 4, 2018, in Lagos across various venues with a focus on presenting innovative interpretations of new ideas that will inspire and challenge audiences, and new works that will spark conversations and debates. It has ‘Theatre in Unconventional Spaces,’ as the theme.
Lagos Theatre Festival was conceived and launched in 2013 by the United Kingdom’s cultural organisation, British Council, inspired by the need to provide a platform for theatre-makers in Nigeria to produce works for unconventional spaces and develop audiences for theatre productions.
This year, Fashions Finest Africa in conjunction with the British Council & Lagos Theatre Festival will be presenting the ‘Theatre of Fashion’ show taking place during the Lagos Theatre Festival on Sunday 4th March at Ember Creek, Victoria Island, Lagos at 5pm. This particular show is designed to be a blend of fashion, costuming and of course, theatre. This is to enlighten as well as entertain the lovers of the arts, fashion, and promote this integral area of theatre.
The Lagos Theatre Festival is ultimately aimed at creating a platform for the brains behind the captivating, creative outlooks designed through the sheer ingenuity of the costumiers while, behind the scene and is produced by Sola Oyebade.
It will feature a Fashion Show and Panel talk on Costumes and Fashion in Theatre
Four amazing costumiers will feature as panellists at the event showcasing their works and speak about the theatre world.
Ituen Bassey is the innovative Nigerian Designer behind the multi-award-winning label ‘ItuenBasi’. She is a Theatre Arts graduate from the University of Ife in Nigeria. She trained under Theatre Art ‘greats’ like Wole Soyinka, Yemi Ogunbiyi, Kole Omotosho, Femi Euba and Chuck Mike. Ituen later majored in Tailoring and Clothing Technology at the London College of Fashion, UK.
In 2009, she launched her first full home-based collection to critical acclaim and pioneered a new era of Ankara interpretation in Nigeria and Africa. In its 4 years, the label has been featured in Vogue Italia, British Vogue, Elle (South Africa), Ebony and Pride magazine, amongst other international press. The label has shown on runways in Dakar, Milan, Paris, London, Vienna and Johannesburg (where the label was awarded Mercedes Benz Designer of the Year, 2012).In addition, Vogue Italia invited Ituen Basi to take part in Pitti (Milan) trade show under their SUPER Talents.
Being part of the Theatre is a major devotion for Ituen Bassey; she has made innovative costumes for stage plays like, For Coloured Girls 2011, Kakadu the Musical 2013 and Hear Word, the stage play 2014. Also, Ituen Bassey was invited to be on the panel of the Stanford Business Forum, as a speaker in April 2014 and in February 2014, she was a panellist at the Fashion Africa Conference in London.
Ituen Bassey continues to work tirelessly to support and capacity build practitioners of the Nigerian Garment Industry through her training programmes and initiatives
Margaret Henshaw-Da Costa’s career started in the 80’s where she worked in the Centre of Cultural Studies at the University of Lagos.
Over the last 30 years, she has worked on both local and international stage and featured as an Actor, Dancer, Choreographer, Theatre & Carnival Costume Designer and Production Consultant.
Her versatility has enabled her work with several production outfits and veterans such as Fred Agbeyegbe’s AJO Productions, Ben Tomoloju’s Kakaaki Troupe, the Late Christiana Essien Igbokwe, Epiphanio Farofa (dance troupe), UNILAG Africarribean Carnival, Wazobia Carnival, to mention but a few.
She is currently the Creative Principal Cultural Officer at the Department of Creative Arts, University of Lagos, Akoka.
Mrs Da Costa has a costuming brand called Magaret Henshaw and if you ask anyone, you’ll hear that she is simply a delight to work with.
ISAAC BASSEY is a widely travelled costumier who specializes in carnival costumes.
Isaac, who had a stint with costuming at The Departments of Theatre Arts, University of Calabar, moved to study proper costuming in Doki, Egypt and Trinidad and Tobago.
He has since costumed numerous stage plays, T.V series, weddings, festivals & carnivals.
Some of his costuming credits include; The International Drums Festival, (Cairo, Egypt), CARNIRIV (The Port-Harcourt Carnival), The Calabar Carnival, Ogwash Carnival (Delta State), Confluence Carnival (Kogi state), Wazobia FM Carnival, Lagos, Africaribeanna Carnival, (Unilag) , and a host of others.
He currently heads the Artistic Management Affairs Department of Udo Marriam Theatre Company. He is also the CEO of Zikky’s Creations, a costumes outfit.
Yetunde Mojola is a Nigerian costumier with over 8 years of experience in the field.
She has a flair for detailed, thematic and artistic costuming which is greatly influenced by dance, movement and nature.
She has served as lead costumier on a number of productions/performances and assisted on some.
Some of her costuming credits include; “Moremi the Musical”. “The Butcher and The Bridge”, “Maltina Dance Hall”, “Lagos Dance Exhibition 2017”, etc
Yetunde currently serves as MD /Head designer at COSTUME SHOP.
Costume Shop is the leading costume company in Nigeria and caters exclusively to all things costume related.
FASHIONS FINEST AFRICA PRESENTS ‘THEATRE OF FASHION’
‘Bleh! Thespians are not fashionable’… dare says who?
With a perfect blend of the best of theatre and creativity in designs, the theatre would be hitting the runway and providing an exclusive insight into the minds of the designers behind the glam on the stage.
This promises to be a ‘show and tell’ like you have never experienced before.
It’s fashion! It’s theatre! It’s the ‘Theatre of Fashion’!!
FASHIONS FINEST AFRICA EPIC SHOW SET TO BLOW YOUR MINDS IN MAY!
Fashions Finest Africa debuted in Nigeria on Sunday 27th August, 2017 at The Guest House Ikoyi, Lagos, it was tagged Renaissance and it featured four amazing emerging designers SGTC Clothing, 1407, Sally Bawa and Nkadz. The fashion show was talked about for weeks in the fashion sphere as it surpassed all expectations.
The Fashions Finest team is here again with The EPIC Show which is bigger, better and more packed.
The Epic Show would be a three-day event running from Friday 25th May to Sunday 27th May 2018; it will be three days of non stop fashion with a lot of activities for those in the business of fashion and for lovers of fashion.
The fashion extravaganza will kick off on Friday at noon with a Fashion conference where those who matter in the fashion industry will take on panel sessions. We will also play hosts to Exhibitors and our marketplace vendors giving the opportunity to fashion lovers to shop till you drop. The fashion show will continue on Saturday and Sunday featuring Student designers, New and Emerging designers and established designers out of Africa.
Fashions Finest Africa EPIC Show 2018 is set to take place at The Balmoral, Federal Palace Hotel, Victoria Island, Lagos. Nigeria.
APPLICATIONS OPENS FOR FASHIONS FINEST AFRICA
The African Fashion industry is about to take a new turn as the multi-award winning event management Company and online fashion magazine, Fashions Finest expands to Nigeria and Africa as a whole.
Fashions Finest Africa is set to be a platform that assembles the very best fashion industry talents out of Africa so as to expose and showcase their craft, creativity and uniqueness. We believe that the very best talents in Africa are still untapped and undiscovered, so we are bringing Fashions Finest to Africa to bridge that gap. We won’t only be paying attention to just the fashion designers but the entire fashion industry will be our forte. Photographers, Make-up Artists, Hairstylists, Fashion Stylists and models with potential and talent will be under our tutelage, as we would also have them trained and mentored by experienced and established industry professionals.
Fashions Finest Africa is produced by Mahogany International, YD Agency in partnership with Fashions Finest UK
Christmas is the season for giving thanks and spreading love. So, we would like to express our sincerest gratitude to all our clients for trusting the YD Agency team with your brands and projects this year. We are hoping that our business relationships will last through the years. we also can’t help but be thankful for a fulfilling 2017 and a promising 2018.
We will also like to thank our press/media partners, partners and sponsors who have always supported every initiative we have embarked on in order to achieve our objectives in fully representing our clients by giving them the right media coverage and activation. A hearty cheer to you!
As we close this chapter titled 2017, we look forward to the plans and projects we have lined up for 2018 which promises to be bigger and better than the last. So we would like to invite you on that exciting journey of market relevance and global impact. Until then, have a Merry Christmas and a Happy New Year.
The Christmas season
is the perfect time of year
to let you know how much we
appreciate your business.
At the holiday season, our thoughts turn to those who have made our progress possible.
It is in this spirit we would like to say…
Thank you and best wishes
for the holidays and coming new year!
HAVE A FABTASTIC ONE!YD Agency A fully integrated Communication Agency.
Fashions Finest Aw18 Bi -Annual Magazine
Our 3rd edition will be out on the 17 February during London fashion Week.
In February 2017 Fashions Finest launched it’s first printed bi – annual Magazine to run every Feb/Sept during London Fashion week. The magazine includes the latest fashion beauty and designer trends, editorials. The magazine will be available in digital and printed format for goody bags, press and guest and more.
So what’s offer?
Fashions Finest are offering you the opportunity to ADVERTISE your company in the new publication. This is an amazing opportunity to extend your reach and promote yourself to a wider audience.
Advertising prices are as follows:
1. quater page @ 75.00
2. half page @ 100.00
3. full page @150.00
4. Advertorial – cost on enquiry
– Specification will be provided on booking